Author Archives: Albion Financial

About Albion Financial

Established in 1982, Albion Financial Group is an independent, fee-only financial planner and investment manager located in Salt Lake City, Utah.

We are hiring!

Albion is currently looking for a Financial Planner to join our team.

An Albion Financial Planner works closely with one of our Senior Wealth Advisors in managing client relationships through building, presenting and updating comprehensive cash flow plans. This is a client-facing position. The Financial Planner will work directly with clients on planning issues and concerns. An ideal candidate will thrive on the opportunity to help clients work towards their financial goals. Financial Planners discuss a variety of planning topics with clients including but not limited to budgeting, retirement planning and investment management questions.

Albion’s mission is to help clients make a lifetime of good decisions as they work towards their financial goals. Albion takes a team approach in accomplishing our mission. The ideal candidate is someone who is a self-motivated team player. Good communication skills are essential to success in our team environment.

We are looking for someone who has or is working towards a CFP® designation.

This is a full-time position with a competitive salary and benefit package. To apply, please submit your resume along with a letter describing why you are an ideal candidate to work at Albion in the Financial Planner position.

Submissions should be sent to

Click Here for Financial Planner Job Description

12 Days of Financial Tools

Tripping over piles of toys, and dusting around the must have item of Christmas past we find ourselves asking, What are some gift ideas that don’t include a “thing”? Senior Wealth Advisor Sarah Bird shares an idea each day for the twelve days of financial tools:

Day 1: A Book

Day 1: A Book

Day One: A Book. Our favorite financial advising book for 2018 is Ageproof, Living Longer Without Running Out of Money or Breaking a Hip by Jean Chatzky, the financial expert on the Today Show and Michael Roizen, MD. The book focuses on the importance of taking care of our physical health and our financial health. This book is an enjoyable read with several excellent checklists and worksheets.

Day Two: The gift of time. Do you have someone who dreads removing the snow from their driveway? Hire someone to help with a month of snow removal. Be sure to schedule a night out or a fun activity with the time that was saved. Schedule a time for an activity of choice for the recipient. Think about what they enjoy doing and be their companion.

Day Three: Piggy Bank. For our youngest recipients, a piggy bank is a physical reminder of a place to store money. You can have fun feeling your piggy bank get heavier as you save more and more.  

Day Four: Savings Account. When you move beyond the piggy bank, it’s time to open a savings account. I will never forget the smiles on my boys faces and their sense of accomplishment when they turned over their piggy bank savings to the bank for safe keeping. The bankers were thrilled to sit with their newest savers and explain how things work.

Day Five: Budgeting Tool. Money in and money out is a simple concept, but we need to have a system to track it. Methods range from a traditional notebook and pencil to an online solution or app on our smartphones. We would be happy to show you the budgeting solutions available in our Albion GPS (Guided Planning Service).

Day Six: Debit Account. For tweens and teens, a prepaid card is a good option. This could be something like an ITunes card or a card with a balance to spend. At thirteen, many banks offer the teen debit account. My oldest son has this. I transfer money at the beginning of each month and he has to budget his lunches and outings. He has access to an app where he can track and keep an eye on his balance. I love when we go to get a treat, and he says “Mom, I’ve got this” and he pays with his card. He is learning about budgeting, how to pay for things, how to tip and what is “worth” spending his own money on.

Day Seven: Stock certificate. A stock certificate in a stocking is a fun idea. Choose a company that your child is interested in. Do they like a certain brand of electronic, toy, sports gear or clothing? Buy a share of stock and request a certificate.

Day Eight: Roth IRA. As soon as a child has a source of income, look at opening a Roth IRA for them. They can fund their Roth with up to $5,500 in earned income for 2018. This money grows tax free, and is not taxed when taken out of the account if holding periods are met. Think of the power of compounding and the gift that this becomes over time.

Day Nine: Matching. Matching a child’s savings is a powerful motivator. Teaching them about this “free money” early encourages them to look for matches as they explore potential employment options in the future.

Day Ten: Debt reduction. Consider making a payment towards a loved one’s debt. Giving them the freedom of a period without a payment, or helping them see the impact of an additional payment is powerful.


Day Eleven: Emergency Fund.

It can be extremely hard to save up that 3-6 months of living expenses when you are figuring out how to live on a limited income. Helping someone in their early 20s set up their emergency fund provides them with some freedom.

Day Twelve: Service and giving back. Choose a charity or cause to donate your time to. Serving together is a powerful bonding activity. Some of my favorite days are the hours spent side by side with the Albion team and our kids volunteering at the Utah Food Bank.    

Sarah Bird, CFP® / Senior Wealth Advisor
Albion Financial Group (801) 487-3700

Prerequisite: The Attention Span of a Gnat

WED, NOV 14th, 2018

Last year I attended the inaugural season of the Wasatch Speaker
Series, a string of seven lectures over seven months in downtown
Salt Lake City. Speakers ranged from Jane Goodall to Joe Biden and
offered a broad array of perspectives. At the final lecture last spring
the 2018-2019 speaker line-up was announced and on the list was
James Comey. Remember him? Last spring he was all over the
headlines having recently been fired as head of the FBI yet now, if
mentioned at all, it’s many lines down from the top of the newsfeed.
Such is the nature of this time in our history. Subsequent to
Mr.Comey’s moment in the limelight we’ve had a long cast of
characters with their flash above the fold. A very abbreviated list
includes Paul Manafort, Stormy Daniels, Michael Cohen, Brett
Kavanaugh and Christine Blasey Ford. There are scores of others.

How is one to keep up and what is one to make of the parade of
individuals dominating at least some portion of the national
discussion? Perhaps the best approach is to hear what is said but
take a moment to reflect rather than react. Clarity rarely comes with
the first tsunami of information. But often, after the story has
retreated to the second or third page, more nuanced and carefully
vetted analyses appear that help put it all in context. Further, if you
have the time and inclination, look across a variety of news sources.
It’s remarkable the range of perspectives you’ll find on what is
allegedly a common fact set. If you still have time follow through
further using fact checking tools to see who may be closest to the

Investing is no different. We are bombarded with opinions every day
from myriad perspectives ranging from those who think the good
times will roll on to those who are certain catastrophe is imminent.
Rather than react we stop and think, assessing the various points of
view and looking for confirming data. Rarely is the story as good, or
as bad, as the initial headlines would have you believe.

Our success over the last thirty-six years has been based on taking
in as much information as possible, screening it to sort out what is
relevant and what is noise, then taking the time to think both
analytically and creatively in an effort to understand how it should
impact the decisions we make on behalf of our clients.

It has been nearly six months since James Comey was under the
scrutiny of both our President and the Washington press corps.
While it would have been fascinating to hear his perspective when
he was in the spotlight it will likely be far more illuminating to hear
his perspective after he’s had nearly nine months to reflect upon the
events that ended his tenure with the FBI.

We will continue to put in the time and effort to tease out the
meaning behind the events we see in the investment world and
make decisions based on a reasoned analysis rather than reflexively
reacting to the events themselves.

John Bird, CFA®, CFP®, MBA / President, Principal and Co-Founder
Albion Financial Group
(801) 487-3700